Established in 2008, Alibaba Business School is jointly built by Hangzhou Normal University (Mr. Jack Ma's alma mater) and Alibaba Group. Jack Ma is the first chairman and president of the school. The current dean is Professor Zeng Ming, and he also acts as the director of the Academic Committee of Alibaba Group. Alibaba Business School is dedicated to business and management innovation of the digital economy era, follows the mission of develop excellent leaders and entrepreneurs. Our vision is to fresh standards for new business school in the digital economy era.
Focusing on Internet Business: Alibaba Business School is dedicated to cultivation of talents in the digital economy era, and the majors' direction focuses on internet-related eCommerce, network marketing, international business, logistics management, big data analysis, and smart business, etc.
University & Enterprise Cooperation: Alibaba Business School and Alibaba Group jointly carry out construction and management for the entire school, and achieve the resource sharing between the school and the enterprise to the maximum extent, so as to make students obtain the most cutting-edge internet knowledge.
Combination of theory and practice: Theoretical exploration is closely combined with industrial development, and students' learning is synchronous with practice. The school sets up the advanced innovation and entrepreneurship platform. It is very common thatthe students practice the knowledge and start the internet business in the school.
Core Courses：Principles of Economics, Management, International Trade Theory and Practice, Digital Economy Ecosystems, Cross-border eCommerce Platform Operations, Cross-border eCommerce Entrepreneurship, Web Design, Internet Marketing, International Marketing, International Logistics, Consumer Behavior, Smart Business Introduction, Intelligent Business Decisions, Market Research and Forecasting, Corporate Finance, Internet Finance, International Finance